Life is Play ("we") makes small games and apps. This policy explains what information our apps and website collect, why we collect it, and the choices you have. You don't need to sign up to use our apps, and we never ask for your phone number or precise location.
Who we are
Life is Play (라이프이즈플레이), a sole proprietorship run by Hwang Sanghyeon.
3F Ga-12, 37 Ewhayeodae 7-gil, Seodaemun-gu, Seoul 03766, Republic of Korea
Business registration number 558-59-01001
Email: play@lifeisplay.net
What we collect
| Where | Information | Why |
|---|---|---|
| Espresso Bar Idle | Game progress and settings, stored on your device | To save your game |
| Espresso Bar Idle | App usage events, device model, OS and app version, crash reports (Google Firebase) | To fix bugs and improve the game |
| Espresso Bar Idle | Advertising ID and ad interactions (Google AdMob) | To show ads, including optional reward videos, and measure them |
| Espresso Bar Idle | Purchase records, handled by Google Play or the App Store | To deliver in-app items. We never see your payment card details. |
| RepSetLog | Workout records (exercises, weight, reps, sets, notes, routines), stored on your device and backed up to Google Cloud Firestore under a random account ID (Firebase Authentication) | To keep your workout history and restore it on a new device |
| RepSetLog | If you choose to link a Google account: your Google email address and name | To let you reach the same backup from another device |
| lifeisplay.net | IP address and browser information in server logs (Google Firebase Hosting) | To run and secure the website |
| Email to us | Your email address and what you write | To answer you |
Who processes data for us
We don't sell your information or share it with anyone for their own marketing. We use these service providers:
- Google LLC: Firebase (analytics, crash reports, RepSetLog accounts and backup, website hosting) and AdMob (ads). See Google's privacy policy and how Google uses data from apps.
- Google Play and Apple App Store: payments for in-app purchases.
These providers may store data on servers outside Korea, including in the United States.
How long we keep it
Analytics and crash data are kept for up to 14 months. RepSetLog backups are kept until you ask us to delete them. Emails are kept until your request is handled, then deleted unless the law requires us to keep them. Data stored on your device stays there until you delete the app.
Your choices
- Ads: you can reset or limit your advertising ID in your device settings. On iOS, the game asks before tracking, and you can say no.
- On-device data: deleting the app deletes the game save and the workout records stored on your device. Your RepSetLog backup stays until you ask us to delete it.
- Access or deletion: email us and we'll respond within 10 days. For RepSetLog, include the Google email you linked, if any.
Children
Our apps are not directed at children under 13, and we don't knowingly collect their personal information. If you believe a child has sent us information, email us and we'll delete it.
Security
Data sent from our apps and website travels over encrypted connections. Only we and our service providers can access it.
Changes
If we change this policy, we'll post the new version here with a new effective date.
Contact
Privacy officer: Hwang Sanghyeon, play@lifeisplay.net